Dyne

Creative Direction & Brand Strategy

In 2024, Isabella collaborated with founder Sarah Ysabel Narici to shape DYNE’s creative and strategic direction, defining its brand language across jewelry, materials, and digital storytelling.

Her role bridged art direction, brand development, and studio leadership, translating abstract ideas into cohesive visual worlds. She oversaw imagery, campaigns, and digital strategy, aligning artistic vision with communication and market presence.

Beyond direction, she created bespoke artworks and immersive materials that expanded DYNE’s cosmology into both digital and physical form. She also led product launches and creative partnerships, building the brand’s international identity through intuition, precision, and data-led insight.

DYNE’s work has been showcased at Phillips, PAD London, Dover Street Market, and Casa Cipriani, with pieces worn by artists such as Charli XCX at the 2024 Met Gala. These moments capture a brand forged between ritual and innovation, where memory meets momentum.